.New Delhi: New York-based footwear retailer Feet Locker has partnered with Region Brands and also Nykaa to enter India market with an omnichannel method, it claimed in a media release on Monday.With Metro Brands running the New York-based merchant’s physical visibility, it will open the initial outlet in Select Urban area Stroll, Delhi. Other than offline visibility, the firm stated it will exclusively market online on Nykaa Fashion trend and Nykaa Guy to make an online shopping experience along with personalization.Peter Scaturro, senior VP of calculated planning and also development at Foot Locker, mentioned, “Taking Feet Closet to India, using licensing setups along with Local area Brands and also Nykaa Fashion, is actually an essential breakthrough in our global development. We aim to boost the gym shoe experience by mixturing technology and also modern technology in an immersive setting.” Nissan Joseph, CHIEF EXECUTIVE OFFICER, Region Brands Limited mentioned, “With India’s athleisure market growing rapidly, the strategic connection in between Region Brands Ltd, Feet Locker Inc, and also Nykaa is a massive step in leveraging this incredible opportunity.Commenting on the collaboration, Adwaita Nayar, co-founder Nykaa as well as CEO, Nykaa Fashion said, “Together, our experts are thrilled to generate a smooth buying trip that deals with the unique and also enthusiastic gym shoe neighborhood in India, bringing them closer to the global sneaker action.”.
Published On Oct 1, 2024 at 07:49 PM IST. Sign up with the community of 2M+ sector professionals.Sign up for our newsletter to acquire latest understandings & evaluation. Download And Install ETRetail Application.Acquire Realtime updates.Conserve your preferred short articles.
Scan to download and install Application.